This month Google has launched a free initiative
that intends to help 30,000 small and medium-sized charities enhance their
fundraising capabilities by improving their digital abilities.
‘Grow Your Charity Online’ www.growyourcharityonline.com/uk is a new learning hub
for UK charities that offers tools and advice on how to use the internet to promote causes, raise donations and operate
more efficiently. Its aimed at small to
medium sized charities with a turnover less than £1million.
Provided by Media Trust and the Charity Technology Trust, the initiative will offer an online learning hub, training, free workshops and live events. You can also sign up for some free advertising and business apps that commercial companies have to pay for.
Provided by Media Trust and the Charity Technology Trust, the initiative will offer an online learning hub, training, free workshops and live events. You can also sign up for some free advertising and business apps that commercial companies have to pay for.
Organisations can sign up through the website, and learn
how to use the internet to increase their reach, develop their fundraising and
improve their engagement with volunteers. Google’s UK employees will commit a
percentage of their work time to the project this year by offering their
internet expertise at workshops throughout the UK and online.
Matt Brittin, vice-president of Google’s northern
and central European operations, said: "The web is essential for charities
to access new tools to share stories, help people and raise money. "Britain’s charities need sustainable,
practical methods to help them grow and really make a difference, and Grow Your
Charity Online aims to help these organisations succeed."
If you need any assistance, or just some advice, please feel free to contact Blue Amba anytime.
If you need any assistance, or just some advice, please feel free to contact Blue Amba anytime.
